How are organic fruits from Sanesa different from usual fruits you get. Naturally ripened organic fruits versus artificially ripened fruits
Our range of fruits is slightly limited. While we are trying hard to expand this, single biggest challenge is that we believe in letting every fruit ripen naturally. And this means that our fruits are harvested by orchards at a certain stage from where fruits can naturally ripen on their own. Lets first try to understand how fruits ripen. We have all seen unripe Bananas and Mangoes. Unripe Banana or Mango contain starches and certain enzymes. With a combination of time, temperature and humidity, natural process inside an unripe Banana or mango, start converting these starches into sugars like fructose, glucose and sucrose. In this process, fruits loose weight, and hard pulp starts softening. Banana will turn yellow and develop a few brown spots and soften. Similarly mango will soften and develop wrinkles too at times. A mango that ripens naturally, will loose about 15% of its weight in the process. Natural ripening is also uneven and unpredictable process and wastages are higher, time of ripening can not be known with surety. As against this process, usually available fruits are ripened artificially by applying Ethylene gas in closed chambers or unscrupulous vendors may even use very harmful chemicals like carbides. Artificial ripening process gives predictability. A shop can get exact quantities of a fruit while in our process, we don’t really know how many Kgs of banana will be ready tomorrow. Artificial ripening also reduces wastages as this is controlled ripening. However, taste will be lacking. And that is because, while ripening is being aided by Ethylene in natural as well as artificial methods, natural ripening of a banana or mango will start from inside while in artificial ripening ethylene is being pumped from outside. That’s why at times, you will see perfectly yellow bananas that taste like thermocol. Our bananas, in contrast, will have green to brown peel when ripe. Apart from artificial ripening, market fruits are mostly harvested at relatively raw stage so they don’t release nutrition and aid your digestion in the way they are supposed to. Hard mangoes, hard plums, hard guavas - these are beneficial to retailers but they don’t help your health. Ripening as natural process ensures that fruits will always soften when ripe and not be tight and colorful all the time. In order to enhance shelf life, cleaning of fruits will fungicides is fairly common. Shiny, clean, without spots fruits will appeal more to your eyes than to your gut. We can only urge you to be careful and invest just a little time in understanding few basics. If you are a banana lover, we can almost bet with you that you will never be able to go away once you start buying from us. Benefits of natural ripening are harder to show in some fruits but in case of bananas, benefits are so obvious that we don’t need to tell you again. Only trouble is that we cant assure you the supplies always. As we grow bigger, it should change as volumes will take care of some hiccups but we are committed to ensuring as little intervention as possible and on this path, there are a few niggles.